SUMMARY

About

Consumer electronics marketing, sales and brand management, with primary experience in video game, PC based software and personal electronic devices. Seed and Angel financing strategies for technical start ups. Over 30 years of direct hands on experience in product management, early-stage start up consulting and brand development across retail, internet commerce and direct to consumer channels. Specialties: Development of field sales forces and marketing teams. Three decades of experience with marketability assessment of new products, and devising appropriate product launch strategies. Hook ups to a vast network of business development leaders. Consumer product packaging design, presentation material, P&L planning and projections, brand extension expertise and implementation in consumer electronics businesses.

Education

University of California, Los Angeles

Profession

Executive Vice President

Employer

Genotaur

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